Score Your EDO Website in 15 Minutes
This is the exact rubric we used to score nine of the best-known EDO and talent attraction websites for our 2026 roundup. Six criteria — lead capture, speed, site selection tools, talent content, SEO, and design — each scored 1–5, for a total out of 30. Grab the PDF and run your own site through it in about fifteen minutes.
What we found the first time around: 8 of the 9 sites scored 3 out of 5 or below on lead capture, and not a single one passed Google's mobile speed test.
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What's Inside
The scorecard walks you through all six criteria with a 1–5 scale for each:
How well the site turns visitors into contacts — forms, gated resources, and clear next steps.
Mobile performance measured against Google's PageSpeed Insights thresholds.
Interactive data — property search, cost-of-living calculators, maps, and demographics.
Whether the site speaks to talent and residents, not just businesses and site selectors.
Organic search visibility, benchmarked with real Ahrefs data.
Visual quality, clarity, and how well the experience holds up on every device.
Total your six scores out of 30. Anything under 18 has meaningful gaps worth addressing; anything under 12 is overdue for a ground-up rethink.
Read the full write-up in Best Economic Development Websites 2026 — nine sites scored, with real organic search data and notes on what each one does well.